Thanks to Sweap & Zapier: Automated Event Processes at Infinigate Germany
Efficient participant management and watertight data protection: this is how Infinigate Germany optimises its events with Sweap and Zapier.
The Challenge
Infinigate Germany faced the challenge of recording which participants were present at which stand or presentation at the Innovation Summit South. At the same time, it was crucial to ensure data protection through targeted access controls for individual stakeholders and to automate manual, time-consuming tasks in event management.
The Solution
Infinigate Germany used Sweap to efficiently manage the guest list and automate the check-in processes. The Zapier integration made it possible to transfer attendee data within Sweap to individual events, each representing individual exhibitors and presentations. This allowed the interests of the guests to be recorded and made post-event communication more personalised. Sweap's visibility groups ensured that only authorised stakeholders had access to specific data, ensuring data privacy.
Infinigate Deutschland GmbH is a leading distributor of IT security solutions that acts as a link between manufacturers and system houses. The company offers comprehensive support in the areas of workshop, support and monitoring to ensure that the solutions can be utilised optimally.
More efficiency in event management from Infinigate Germany
Infinigate Germany used Sweap extensively to optimise event management processes and ensure data protection. Before and during the Innovation Summit South, numerous Sweap functions were used to efficiently organise the management and tracking of participant data.
Innovation Summit South: One of the most important events for Infinigate Germany
The Innovation Summit South is a trade fair event organised by Infinigate Germany and included numerous workshops, manufacturer stands and presentations that enabled participants to find out about the latest developments and make valuable contacts.
Technical realisation & Participant journey
The guest data was first collected via Infinigate Germany's own website and then imported into Sweap. Shortly before the event, e-tickets with QR codes were created and sent to the participants. On site, guests used their e-tickets for event check-in, scanning QR codes and printing out badges in real time.
Smooth event check-in on site with Sweap
During the event, guests could be scanned at various stations, such as workshops, manufacturer stands and presentations. These scans made it possible to track participants' interests and take appropriate follow-up measures. After the event, guests received follow-up emails that provided further information and materials depending on their activities and interests at the event.
Automated participant tracking with Sweap and Zapier
A central element of the technical implementation was the Zapier integration. This made it possible to transfer the participant data to over 70 individual events. These events represented individual exhibitors and presentations.
To track the check-in at stands and for presentations, 70 events were created.
The advantages of this integration were:
Efficient participant tracking: Thanks to the automatic transfer of data, participants could be scanned seamlessly at various stations of the event.
Time saving: Manual work was significantly reduced as the data did not have to be entered multiple times.
Precise data management: The interests of the participants could be recorded and analysed in detail.
Event communication: The traceability of participants' interests and activities enabled personalised tracking.
Data protection through Visibility groups & rights management:
Infinigate Germany used Sweap's visibility groups to ensure data protection. These ensured that only authorised stakeholders had access to specific data. The manufacturers could only see the leads that they themselves had recorded, which protected the confidentiality of the participant data and thus ensured data protection at all times.
Sweap is a very intuitive tool that can be integrated with very little effort. The integration of automation tools, such as "Zapier", which can take over individual processes and access the Sweap environment, is just as simple. This way, the manual effort can be greatly reduced and you can concentrate on the project itself!
Fabian GisderMultimedia Manager, Infinigate Deutschland GmbH
This comprehensive use of Sweap enabled Infinigate Germany to optimise event processes, reduce administrative overheads and at the same time ensure a high standard of data protection and efficiency.
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Fabian Gisder Multimedia Manager, Infinigate Deutschland GmbH
